IMW/14 - June 3-4, Metropolitan NYC USA

IMW/14

What is IMW?

IMW: the event for integrated marketing in the customer experience era

No single channel can win out any more. Today, it’s about being wherever customers are, giving them relevant messages, and making sure that each interaction is intelligently connected to the next.  

Which means delivering great customer experience and truly integrated marketing, across any and every channel: web, social, mobile, broadcast, email, in-store, outdoor and beyond. And that means re-engineering processes, investing in new technology, and creating entirely new, integrated strategies. 

This is the next great challenge for every marketer. And this is exactly what IMW in June is all about – helping marketers rise to the toughest challenge of them all: delivering the multichannel customer experience.

Now in its second year, IMW is where 1500 of the most senior marketing leaders meet to share their integrated marketing successes, road test the new tech, meet the top vendors and make decisions about the tools and partnerships that can help them deliver across all channels.

Who you'll meet

Over 1500 senior client side and agency marketers in every sector, consumer and B2B.
  • Online and offline leaders
  • Senior analysts
  • Digital content strategists
  • Mobile and ecommerce executives
  • CRM and SEO specialists
  • Big hitters in engagement, retention, loyalty and insight.
  • Plus senior B2B sales leaders

More

Hot topics

  • Integrated Marketing
  • Customer Experience
  • Multichannel
  • Smart Segmentation
  • Revenue Performance
  • Predictive Analytics
  • The New Creative
  • Data-Driven Marketing
  • Content Marketing
  • Big Data
  • Social Media
  • Mapping The Customer Journey
  • Mobile
  • Cross-Channel Personalization
  • Making The Most of SEO 

Twitter

Powered by

DMA

Platinum Sponsors

RAPP
SAS
Teradata
Ethology
AtTask
Adobe

Gold Sponsors

Google

Chirpify

Marketo

Nimblefish

Yes Lifecycle Marketing

Alliant

Strategic Partners

Target
GMA
Forrester
DMCNY
AAM
SODA
MENG
CMO.com

Media Partners

Econsultancy

1to1 Media

Visibility Magazine

topseos

bestseos

Custom Content Council