IMW/14 - June 3-4, Metropolitan NYC USA

IMW/14

Who’s behind IMW?

IMW is powered by the DMA's deep knowledge and experience across digital and integrated marketing.

We would like to thank the IMW 2014 Programming Advisory Committee, which consists of members who collectively have more than a century of marketing experience in several different disciplines. The Committee provided invaluable advice and helped build the content that will help you overcome your integrated marketing challenges. We would like to thank them for their dedication and passion to integrated marketing and IMW, and their willingness to share their expertise.

Matt Annerino
Vice President, Direct Marketing
Live Nation
Mish Fletcher
Senior Partner, Worldwide Marketing Director
OgilvyOne Worldwide, New York
Margot Kornfeld
Marketing Director & Lead
Direct Marketing Solutions
Time Warner Cable
Ernan Roman
President
Ernan Roman Direct Marketing
Stefan Tornquist
Vice President, Research (US)
Econsultancy

Direct Marketing Association

DMA

The Direct Marketing Association is the world’s largest trade association dedicated to advancing and protecting responsible data-driven marketing. DMA advocates with legislators and regulators, provides reputation management, and delivers cutting-edge research and education, as well as networking and market-making opportunities to improve results end-to-end throughout the direct marketing process. Founded in 1917, DMA represents thousands of companies and nonprofit organizations that use and support data-driven marketing practices and techniques.

Who you'll meet

Over 1500 senior client side and agency marketers in every sector, consumer and B2B.
  • Online and offline leaders
  • Senior analysts
  • Digital content strategists
  • Mobile and ecommerce executives
  • CRM and SEO specialists
  • Big hitters in engagement, retention, loyalty and insight.
  • Plus senior B2B sales leaders

More

Hot topics

  • Integrated Marketing
  • Customer Experience
  • Multichannel
  • Smart Segmentation
  • Revenue Performance
  • Predictive Analytics
  • The New Creative
  • Data-Driven Marketing
  • Content Marketing
  • Big Data
  • Social Media
  • Mapping The Customer Journey
  • Mobile
  • Cross-Channel Personalization
  • Making The Most of SEO 

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DMA

Platinum Sponsors

RAPP
SAS
Teradata
Ethology
AtTask
Adobe

Gold Sponsors

Google

Chirpify

Marketo

Nimblefish

Strategic Partners

Target
GMA
Forrester
DMCNY
AAM
SODA
MENG
CMO.com

Media Partners

Econsultancy

1to1 Media

Visibility Magazine

topseos

bestseos

Custom Content Council