IMW/14 - June 3-4, Metropolitan NYC USA

  • A Gazillion Channels
    A Gazillion Channels

    One great customer experience.

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  • Keynote Speakers
    Keynote Speakers

    Who Will Share with You Their Insights and Strategies

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  • New Speaker Added
    New Speaker Added

    Keynote Panel: Leveraging Marketing Data Across Global Markets

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  • Register Today to Save $150!
    Register Today to Save $150!

    Register Before June 2nd to Save $150

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IMW/14

IMW: The event for integrated marketing in the customer experience era

The biggest challenge yet.

No single channel can win out any more. Marketers must deliver great customer experience through truly integrated marketing, across any and every channel: web, social, mobile, broadcast, email, in-store, outdoor and beyond.

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Confirmed Speakers Include

  • Amy Tunick

    Amy Tunick

    President
    Grey Activation & PR
  • Neil McKenna

    Neil McKenna

    Director of Interactive Marketing
    1-800-FLOWERS
  • Joe Keenan

    Joe Keenan

    Managing Editor
    Retail Online Integration (ROI), eM+C
  • Sheryl Pattek

    Sheryl Pattek

    VP, Principal Analyst
    Forrester Research, Inc.
  • Cliff Shorah

    Cliff Shorah

    Group Creative Director
    The Martin Agency
  • Stephanie Miller

    Stephanie Miller

    SVP, Member Relations, Membership
    DMA
  • Dan Taylor

    Dan Taylor

    Director, Global Display
    Google
  • Corey Livingston

    Corey Livingston

    Sr. Director, Integrated Marketing Campaigns
    Level 3 Communications
  • James Beser

    James Beser

    Group Product Manager
    Google
  • David Edelman

    David Edelman

    Partner and Global Co-Leader
    McKinsey Digital

View all 2014 speakers >

What they say

  • Integrated marketing today is all about data. We’ve reached a point where big data should be driving your integrated marketing strategy and tactics. The challenge is understanding how to derive value from your data and applying those insights to your business.
    Amanda Kahlow, CEO & Founder, 6Sense
  • Multichannel customers spend two to three times more than single-channel shoppers. However, this is the big opportunity; customers who engage with the company across three or more channels spend 6 to 11 times more than the average customer.
    Ernan Roman, President, ERDM
  • IMW was a great event for RAPP, as an integrated customer experience agency it is always important for us to position ourselves in this space. The event drew great brands and content and we’ve had several business development meetings as a result. We can’t wait for IMW 2014!
    Melissa Murphy, Marketing Director, RAPP
  • Integrated Marketing Week delivers forward thinking insights from top industry innovators in a fairly intimate crowd setting. The best part is that the ideas and discussions reverberate and are discussed with peer market leaders throughout the event. This is a hugely refreshing change from the massive, impersonal conferences, and the networking is outstanding.
    Stephen Arthur, Head of Industry Retail, Google

Who you'll meet

Over 1500 senior client side and agency marketers in every sector, consumer and B2B.
  • Online and offline leaders
  • Senior analysts
  • Digital content strategists
  • Mobile and ecommerce executives
  • CRM and SEO specialists
  • Big hitters in engagement, retention, loyalty and insight.
  • Plus senior B2B sales leaders

More

Hot topics

  • Integrated Marketing
  • Customer Experience
  • Multichannel
  • Smart Segmentation
  • Revenue Performance
  • Predictive Analytics
  • The New Creative
  • Data-Driven Marketing
  • Content Marketing
  • Big Data
  • Social Media
  • Mapping The Customer Journey
  • Mobile
  • Cross-Channel Personalization
  • Making The Most of SEO 

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DMA

Platinum Sponsors

RAPP
SAS
Teradata
Ethology
AtTask
Adobe

Gold Sponsors

Google

Chirpify

Marketo

Nimblefish

Yes Lifecycle Marketing

Alliant

Strategic Partners

Target
GMA
Forrester
DMCNY
AAM
SODA
MENG
CMO.com

Media Partners

Econsultancy

1to1 Media

Visibility Magazine

topseos

bestseos

Custom Content Council